Times Square is one of the most popular places in New York City. Last weekend, tourists and locals were able to see the new visual of the upcoming Fruits Basket anime appearing in a large electronic billboard.
For an industrious and growing city like New York (having around 50 million tourist visiting each year), getting annual advertising space usually costs around USD $1.1 to $4 million.
The official Twitter account of the Fruits Basket anime uploaded the picture along with a message in English that says: “Fruits Basket’s teaser visual in Times Square! Have you seen it? Well if not, here’s the picture! The whole world is looking forward to the show in 2019!”
フルバのティザービジュアルがニューヨークタイムズスクエアに設置されているデジタル看板に出現！
Fruits Basket's teaser visual in Times Square! Have you seen it?
Well if not, here's the picture! The whole world is looking forward to the show in 2019! #フルーツバスケット #フルバ pic.twitter.com/W2AOWtB1fs— アニメ「フルーツバスケット」公式 (@fruba_PR) December 1, 2018
The anime is slated to premiere in Japan in 2019 in TV Tokyo. It was confirmed in a report by Funimation that the anime adaptation will cover the full story of the entire manga series. TMS Entertainment (who are known for Haikyu!!, Silver Spoon, and Hanebad!) will be doing the animation and directed by Yoshihide Ibata (FLCL Progressive).
Fruits Basket (also known as Furuba) is a popular fantasy and romance manga series created by Natsuki Takaya. The series was serialized in Hana to Yume magazine from 1998 until 2006 and was compiled into 23 volumes. Its massive popularity expanded into a 26-episode anime adaptation that originally aired from July to December 2001.
The series centres on Tohru Honda who forced to move out after her mother died in a car crash and her other family members were completely unsupportive. Nowhere to go, she decided to live independently and live in a tent. She then ends up living in the Sohma residence. This is where she finds out that her popular classmate Yuki, his cousin Shigure, and the Sohmas living in the household a secret that they turn into animals (based on their Chinese zodiac) when they are touched by the opposite sex.
Source: furuba_PR (Twitter), ANN, Investopedia
