One thing you get used to when you live in Japan is companies selling products that are, well, unexpected from the point of view of a Westerner. Dell makes computers and Ford makes cars, but if Ford started making computers we’d all wonder what was in their drinking water. But it’s quite common for Japanese companies to enter a wide range of businesses under the same brand, a concept I was introduced to at the age of five when I saw a commercial for Yamaha lawnmowers, and wondered how the company could also make the electric organ we owned at the time. You know Sony for their home electronics, but in Japan, Sony is also famous for life insurance, online banking, high-end make-up products, as well as being the licensor for Thomas the Tank Engine products. Building homes is big business in Japan, and companies like Panasonic and Toyota own companies that build homes under those brands — there’s even a builder called TBS Housing, operated by the Tokyo Broadcasting System, of all people. Mitsubishi is famous for their cars, but they’re also busy making trains and home electronics and selling securities, and they are the leading manufacturer of pencils in Japan. Oh, and make up company Kanebo also markets chewing gum and medicine under the same brand. Weird, eh?
